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How to Bring More Exposure to Your Facebook Posts [Infographic]

By Daniel Sharkov 8 Comments
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HeaderTwitter is the place where my social media journey began a few years ago. And the fact is Twitter has always been my top referral by a significant lead ahead of my other traffic sources.

However…

Traffic isn’t everything. There are also factors like bounce rates, time that people spend on a site and number of pageviews which determine the quality of the traffic. And when it comes to quality traffic Facebook has been among the best.

But unlike Twitter, where it all comes down to growing a following, tweeting at the right time and engaging, getting exposure for your Facebook page is a science on its own. There are different factors, determining how many of your fans are going to see your next post. Those factors are the ingredients of the EdgeRank algorithm – an algorithm aiming to provide the right content to the right people.

Even though EdgeRank is meant to help Facebook users, it can be hell on earth for marketers, who are trying to get traffic, likes and comments.

A few weeks back I actually published an article with some tips and tricks to help you “beat” the algorithm. With today’s infographic, created by PostRocket, I would like to make understanding of the whole EdgeRank concept a little easier.

Below you can read this really cool infographic that tells you what exactly plays a role in determining the EdgeRank score of your posts or in other words how much of your fans and friends they are going to reach.

Some of the key takeaways include:

  • The importance of a person’s previous interactions
  • The current reactions of people who saw a post
  • How much “negative feedback” there is

Scroll down to read the actual infographic (and please take a minute to share it if you happen to find it useful): Continue Reading

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Filed Under: Infographics, Social Media

Blog Monetization or Four Steps to Finally Make Money Blogging

By Daniel Sharkov 22 Comments
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Tips to Make Money BloggingBlog monetization is without doubt one of the hot topics in the blogging world. After all who wouldn’t want to make something out of their free-time activity. And although working from home isn’t for everyone, if you really enjoy writing articles and have expertise on a topic, then you absolutely can make money blogging.

You know what the first step to the whole monetization process is?

To actually believe in yourself.

This means just ignore what everyone else is saying. If you are into blogging, you CAN earn. The only thing you probably need are some hints to get you started.

The topic of today’s post?

Namely giving you blog monetization tips!

In the below paragraphs I have covered four of the most important steps that you need to take in order to reach that elusive first payment check from your writing, even if you aren’t the most serious blogger out there.

Okay, without further ado, let’s move on to the actual tips:Continue Reading

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Filed Under: Monetization

Facebook’s Location-Sharing App, What Is in It for Online Entrepreneurs?

By Daniel Sharkov 4 Comments
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Facebook Location Sharing AppThe following is a guest post by Steven Papas. More about the author you can read at the end of the post! 

Facebook is reportedly working on a location-sharing app which may be released in March, 2013. The app will automatically update Facebook users on the whereabouts of their friends and let them know when their friends are nearby; possibly for a meet-up. Unlike other apps from this social media giant, the location sharing app will remain active and share your location with a Facebook friend even when the app is not active on your mobile.

Does This Raise A Security Concern?Continue Reading

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Filed Under: Social Media

How to Make Guest Blogging Work for You [My Story]

By Daniel Sharkov 30 Comments
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Guest BloggingIt seems like most bloggers are rather reluctant to try guest blogging…

It might be that guest blogging is a big dedication of time and energy, it might be that they are just not sure whether the writing will be worth the while, or it might be that they prefer using the content for their own blogs. Nevertheless the truth is guest blogging WORKS.

It not only works, but it works better than you might think it does.

And with today’s post I am hoping to motivate you to get started with guest blogging as soon as possible!

In the below paragraphs I’ve covered the preparations you need to do for a successful guest blogging campaign, tips to get you going, which blogs are worth writing for and most importantly the results from my four-month guest blogging quest!

Continue Reading

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Filed Under: Blogging Tips, Traffic Generation

8 Effective Ways to Increase Your Blog’s Conversion Rates

By Daniel Sharkov 26 Comments
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Increase Conversion RatesTraffic seems to be one of the metrics that people pay far too much attention to.  Successful blogging doesn’t come down to how much folks you are able to bring to your site.

Getting traffic is not the only thing you should be striving to achieve.

Unless you only care about impressions, you should think more about converting people into subscribers, clients or buyers. That is what will really make the difference to your bottom line!

For instance a not-well optimized blog might be getting three times the traffic of a smaller one. If the latter however has the right call to actions in place and a layout that begs readers to take action, it probably will return better results than the first blog…

And inspired by the tweaking I’ve been doing lately on my own blog, I decided to come up with an eight-step list. The list is all about helping you increase conversion rates and hence get more loyal readers and make more money out of your blogging efforts.

Without further ado, let’s move on to the tips! Continue Reading

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Filed Under: Blogging Tips, Traffic Generation

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